🏁 About Driven by Ink
Driven by Ink is a family-owned and operated business built from a shared passion for motorsports, creativity, and faith.
What began as a father’s encouragement for his daughters to pursue their talents has grown into a unique brand that celebrates art, family, and hard work.
Every product, sketch, and design is inspired by the excitement of racing and the joy of creating something meaningful together. We're passionate about faith, art, and hard work, and we hope every customer feels that when they wear our gear.
“This business is about more than shirts — it’s about inspiring creativity and showing our kids they can dream big, work hard, and build something real.”
— Joe
Meet the Driven by Ink Family
Soraya — Vice President of Design & Development
Age 15 | Artist | Motorsports Enthusiast
At just 15, Raya brings incredible artistic talent and creativity to Driven by Ink. Passionate about motorsports and drawing since she was little, Soraya hand-sketches the brand’s original designs — each one full of life, speed, and emotion. Her distinctive shading and attention to detail set the tone for the entire brand.
Personal Quote: “I love that my drawings can connect with people who love the same things I do — dirt, ink, and speed!”
Sabella — Vice President of Marketing & Advertising
| Communicator | Connector
Bella is the energetic communicator behind Driven by Ink. With a natural gift for connecting with people, she manages social media, promotions, and outreach. Her enthusiasm and strong work ethic drive the company’s marketing campaigns and help grow a genuine, loyal community around the brand.
Personal Quote: “I love meeting people who get excited about what we’re building — it’s more than a brand, it’s a family.”
Sienna — Vice President of Processing, Payment & Delivery Systems
Age 11 | Organizer | Team Player
Enna plays a vital role in making sure every order is fulfilled with care. From organizing payments to helping manage packaging and deliveries, she ensures that customers receive their products quickly and smoothly. She loves teamwork, helping her sisters, and seeing the joy their work brings to others.
Personal Quote: “It’s really fun knowing I helped make someone’s order happen!”
Zachary — Junior Model & Brand Ambassador
Age 4 | Little Brother | Future Racer
Zach is the youngest member of our team — and our star model for the Driven by Ink Line. His playful smile and energy capture exactly what our brand stands for: family, fun and a love for motion.
Personal Quote: “I wear cool shirts my sisters made!”
Joseph — President & CEO
Dad | Mentor
As both father and founder, Joe serves as the guide of Driven by Ink. With years of experience in leadership and a love for innovation, he’s dedicated to teaching his children not just how to run a business, but how to build something that matters. Joe oversees the company’s direction and strategy while mentoring each of his kids as they develop their own unique roles within the business.
Personal Quote: “This isn’t just about selling apparel — it’s about showing our kids they can dream big, work hard, and make those dreams real.”
Farisha — Vice President of Operations
Mom | Organizer | Heart of the Home and Business
Farisha keeps everything — and everyone — running smoothly. As the mother of the Driven by Ink team, she helps coordinate the family’s daily business operations and activities, ensuring each project stays on track and every detail is handled with care. Whether it’s organizing schedules, managing supplies, or keeping the team fueled and focused, she’s the steady hand behind the scenes that keeps the creative energy flowing.
Personal Quote: “I love seeing our family work together — everyone brings something different, and together we make it happen.”
Together, We Are Driven by Ink
What makes our company special isn’t just the art, the apparel, or the speed — it’s the family behind it. Every design, post, and package represents our shared effort, creativity, and faith.
We’re proud to share our journey with you — and we hope our story inspires your family to chase your passions too.
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Our Mission
To create, inspire, and build together as a family, sharing our love of motorsports and creativity with others.
We believe in faith, family, and following your passion — and we hope every design reminds you of what drives you.
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From Our Family to Yours
When you order from Driven by Ink, you’re not just buying apparel — you’re supporting a family dream. Every design is drawn, packed, and shipped with care from our home to yours.
We’re grateful for every customer who joins our story.
Thank you for being part of the Driven by Ink family.